Learn How to Get The Most Exposure From Your Blog If you are a business owner, you probably know how important a blog can be to your online presence. Blogs are an effective way to draw in new traffic, keep your search engine optimization up to par, and provide valuable information to your readers which […]

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Get Started Building Your Brand Today! Building a brand on social media takes hard work, dedication, consistency and sometimes help. It can be challenging to build up your brand especially if your accounts are new and still undiscovered which is why we want to talk about it! Stay tuned and you’ll learn lots of great […]

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Make Sure Your Website Is Ready for Any Device In today’s world of smartphones, tablets, and laptops – it’s more important than ever to have a website that is completely mobile responsive. If you are unfamiliar with what mobile responsive means, let’s give you a little refresher. Mobile responsive means that your website is designed […]

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Getting the Most Out Of Your Content Marketing Blogs have been evolving for years as they are continually used more and more by businesses, individuals, and organizations. They are a great way to increase traffic to your website while providing valuable information to the public about your company, general industry knowledge, or maybe some simple […]

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Is influencer marketing right for your company? Influencer marketing has been on the rise over the past few years as another form of paid advertising. But what exactly are influencers? What can they do for your brand? Can they actually bring results? In this article we will dive into everything that you need to know […]

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How Does A Mobile Responsive Website Affect User Experience Does Mobile Responsive Really Matter? Is your website mobile responsive? What does mobile responsive actually mean? Is mobile responsive different from “mobile friendly”? These might be a few questions that have crossed your mind while hearing the terms “mobile responsive” or “mobile friendly” – and they […]

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When it Comes to Search Engine Optimization – All The Little Things Matter If you have a website and have even looked into Search Engine Optimization for your website, you likely have heard terms such as “header tag”, “title tag”, “alt text”, “meta description”, “off page optimization” and a plethora of other verbiage that may […]

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Celebrating Memorial Day During Covid-19 and Social Distancing Celebrating a holiday in the midst of the Covid-19 pandemic might seem like a little bit of a bummer. Generally, the summer holidays mean a BBQ with friends, or a day on the lake if we are lucky with Michigan’s weather. This year with social distancing measures […]

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Is Instagram the right platform to advertise on? At the end of 2019, Instagram was the second most popular mobile social media app in the United States. 63% of Americans use it daily for an average of 28 minutes a day (for more Instagram stats check out our blog here). That is a lot of […]

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Keeping Up to Date with Instagram While not as big as Facebook, Instagram is one of the leading social media platforms that users interact with. Therefore, it’s important that both large and small businesses understand what the platform can offer. Stay up to date with these fast facts about Instagram users to help shape your […]

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Welcome To Our Team! We are thrilled to have welcomed Tony Truong to our Spectrum Net Designs team in March of 2020. Tony has joined our talented staff of developers to help us with various projects. In order to get to know him a little bit better, we decided to ask Tony a few of […]

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Expanding your brick and mortar store The ability to shop online has drastically changed the way that people purchase clothing, technology, household goods and even food! Most large retailers have moved into the world of e-commerce to compete with Amazon and other e-commerce giants. But what about small businesses? More and more local brick and […]

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4 things you can do for your company when business is slow The COVID-19 pandemic has forced a lot of companies to slow down and work under much different conditions than usual. Without the normal flow of work, many businesses are finding themselves in a lull with a lot of time on their hands. In […]

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Building Your Following One Video At A Time With social media taking marketing efforts to new levels, there are always new things to be learned and to be utilized when it comes to your marketing campaigns. Live videos are one newer feature that has gained popularity across the nation on social platforms. Facebook and Twitter […]

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One of the best ways to engage with your target audience Instagram is one of the most popular social media platforms that people engage with on a daily basis. It is used to connect with friends, family, and most importantly for you – companies. People regularly engage with brands on Instagram to stay informed about […]

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Social Media Marketing & What Makes A Good Campaign Social media has swept the nation and not only provides a source of entertainment for people across the world but has proven to be an invaluable tool for businesses today. Social media is free yet has the ability to make an impact on the billions of […]

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Project Coordinator Sierra joined our team in October of 2019 as a Project Coordinator. She graduated from Ferris State University in 2018 and we are glad to have her on our team.  What was your 1st ever job? Did you like it? My first job was at Bob Evans washing dishes and hosting.. I was […]

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Google Ads and Advertising Made Simple Google ads are one of the best ways for you to spend your advertising budget. With over 63,000 searches per second (as of 2018), Google is the number one place that people turn to when looking for a product, service, or piece of information. Thus, it should be pretty […]

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How to Capitalize on Your Customer Engagement We all know that social media is one of the best ways for a company to interact with its customers. We spend so much time on our phones and our social media feeds that we are likely to engage with a company’s most recent post – which then […]

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Ah swipe phrases, our saving grace Every time you go to write your copy you may not have that whole ‘got 8 hours of sleep, just drank a pot of coffee, let’s get this done’ sort of attitude. After all, you just wrote an amazing, awe-inspiring article – and now you have to figure out […]

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