Graphic Design & Print Design
This is where the creativity of your brand comes to life on paper. Prints and graphics are an extension of your brand and help bring a sense of creativity and clarity to the message you’re sending to the audience. Visual identity goes a long way- clear and clean branding goes a long way! The chance to express your business to customers is a powerful opportunity for your company. The question isn’t why would you invest in design– it is how are you going to impress your clients today!
Identity & Logo Design
Your business identity and logo is the visual symbol of your brand.
It summarizes your business and creates a sense of familiarity with your audience and prospective clients. Whether you are an established business or a start-up you can make a difference in the perception of your company. With a logo that stands out against your competition and represents your brand. Your business logo design should be a fundamental aspect that you build around.
We Suggest To Keep It Simple.
The name of your business is a strong element and will tell your story if done correctly. You would think that this is common sense, but if your customers can’t pronounce the name, they won’t use it. The same concept applies to your logo; if it’s hard to understand, it will likely be forgotten. Keep in mind that simplicity is what your audience wants. Logos that are clear and simple are easier to recognize and lead to connecting with the audience better. If they can’t comprehend your logo, more than likely, they won’t remember it, and you can lose your customers.
Matching Marketing Material
Colors carry meaning and can create an immediate impression of your brand.
With all of our marketing materials, we match colors, font, and message to create an even stronger brand. Colors play an important part in how a brand is interpreted. They can help you convey a message before you even say anything.
For example,
- Warm tones like orange and yellow give a feeling of fun and energy
- Cool tones, blue and gray, inspire trust and authority
- Soft pastel shades are traditionally chosen in the beauty and health industries
- Neon colors are picked by brands that want to make a bold impression
Flat color blocks will be more visually effective than subtle shading and grading effects.
Logo Re-Creation
From logo modifications to image repair, logo edits or full design re-creations… We can increase the resolution of logos and touch up or add effects to anything. Looking for a Grand Rapids graphic design firm? Look no further! Contact us today to see what we can do for you!
Brochures & Catalogs
Looking to promote your company or products on a larger scale? Our brochure and catalog design services can help you out! We can help you create print materials that are both visually pleasing and informative. Spectrum Net Designs can help you connect with your audience and present brochures and catalogs that reflect your brand in the best way!