Keeping your business and your customers informed Ever since the Cambridge Analytica Scandal user privacy has been a high priority for companies and individuals alike. People are thinking a lot more about where the data they give so freely is going. Someone can easily hand out their email, birthday, credit card number, and location when shopping online, […]

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Diving into brand management As a small business, it can be hard to know where to start with branding. Afterall, it’s a whole lot more than just designing a logo and slapping it on all your company materials. Branding is the culmination of everything that your company is and stands for. It shapes how customers […]

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Small businesses have a huge opportunity to utilize social media to connect with customers and build their brand. However, many companies struggle to define their online presence and will often put social media marketing on the back burner. This needs to change! Small businesses need to start taking advantage of social media to discover all […]

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