How To Create Engaging Content | Tips & Tricks | Spectrum Net Designs

Top 3 Resources to Create Interactive & Engaging Content

Engaging content, it’s probably one of the most challenging task to cross off of your marketing objectives for the week or month for that matter. Content can take months to build and create. It’s tedious and successful content doesn’t come overnight. So you can image that interactive content can’t come easy as well.

Interactive content requires more than just a passing glimpse of your content. It gives the opportunity for your audience to engage, interact, and experience something different and more exciting than the usual reading of an article or watching of a video. Some of the most popular examples of interactive content would be infographics, landing pages, quizzes, presentations, and eBooks. The majority of the world has taken part of interactive content, possibly without even realizing that it is interactive!

So, how can someone like you create engaging and interactive content or even tweak material that you already have, to generate new and exciting interactive tools for visitors to connect with you and your business? Get started today by taking advantage of free resources that many people have worked hard to make accessible to you! Here are our top 3 choices

Apester gives you templates for various tests, quizzes, polls, and interactive videos. All you have to do is go in and edit them to fit your product and business. Apester is a great way to produce some fun interactive content for you and your consumers to enjoy, which isn’t only fun, but can generate great feedback and results from your customers.

Playbuzz is a free web resource where you can create interactive stories. It doesn’t stop there though, you can generate personality tests, quizzes, trivia, flip cards, polls and more. All these awesome resources are positive ways to make sure your audience is engaged in your content.

Giphy allows you to add gifs to your content! Gifs have swept the nation in texting, social media, and now websites too. They have the ability to capture the attention of a person without the time or effort that a video takes. You have millions to choose from and you can even create your own according to your business or personal needs.

For those of you utilizing the WordPress platform for your website, there are thousands of free and paid plugins that you can utilize to add more pizzazz to your website and create interactive content and quality engagement. There is the Real 3D Flipbook and The Force plugin you’ll see random Star Wars quotes in the top of every page. There are unlimited possibilities depending on your audience. You can visit WordPress.org to browse as well.

The content you create doesn’t have to be out of this world. Make it fun and relatable to not only your business but your audience. Listen to your audience and fill a need. If you are a communication company, you could make a “personality test” for which cellphone best fits you. If you are a landscaping company, you could create a series of flip cards to showcase your work, or a set of polls to see what style consumers are drawn to. Interactive content isn’t just for your audience either…businesses and individuals can gather important and useful feedback and information to improve market strategies, products, and services.

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